Supply Chain as a Strategic Asset

Research shows that high performing supply chins can achieve sales and revenue growth while managing cost. That sounds like a tall order but there are things one can do now to manage a supply chain as a strategic asset to boost performance and profitability, says a PWC survey, ‘Next-Generation Supply Chains.

The survey results show a supply chain can deliver both growth and efficiencies if the company is clear about what the business competes on and design and manage the supply chain from the customers’ perspective.

High-performing supply chains support key value propositions like breakthrough products, distinctive services and unique customer experiences. In these companies, the supply chain isn’t just an issue to be dealt with by the entire organization is mobilized around the supply chain strategy. That once the c-suite recognizes that a supply chain is a source of competitive advantage, it will be easier to persuade executive to make the investments needed to bring supply chains up to the next level.